Email marketing is one of the marketing strategies followed in online business which helps to communicate with customers directly. The primary objective of this marketing is to build steady relationships with existing as well as new consumers for improving business at low costs. It provides ways for increasing the subscribers in large numbers while carrying out promotional activities. As the popularity of email marketing is increasing day by day, many businesses prefer to implement the same properly for targeting potential customers at the right time.
There are some types of tools available for making email marketing campaigns a successful one. Most of them provide a variety of features thereby showing for creating impacts on subscribers. However, it is advisable to e evaluate theme with a special attention for selecting a right one accordingly.
What is email marketing tool called MailWizz?
MailWizz software is primarily meant for email marketing purposes enabling business companies to set their objectives accurately. The price is very less when compared to other software products and a business firm can pay the same once. It doesn’t include any monthly plans allowing the businesses to save more money.
The key features of MailWizz software offered by the software include:
• Drip campaigns
• Image library
• Reporting and analytics
• Template management
• Mailing list management
• Email editor
• CAN-SPAM compliance
Moreover, MailWizz covers advanced options to business firms for boosting their sales in the markets. The only disadvantage is that it is a little bit complicated to set up which requires high skills.
Alternatives to MailWizz worth mentioning
With technologies are improving day by day, email marketing software service providers introduce a number of products in the markets to fulfill the expectations of business companies.
GetResponse is one such product which serves as an alternate to MailWizz application enabling the businesses to meet exact needs in marketing campaigns.
Some of the features offered by the application include message options, surveys, forms, list builder wizard, plain HTML, and integrations.
A webinar platform is an ideal one for increasing the mailing list and clients effectively which give ways for obtaining optimal results. GetResponse makes feasible ways for recording everything that happens in a webinar room efficiently.
In the statistics section, one can learn more about the progressive levels of email marketing after creating it. The packages of GetResponse host additional features when the subscriber count goes up. On the other hand, it is an important one to know more about them in detail before the installation process. Users can integrate the software with leading e-payment platforms thereby showing ways for launching email marketing campaigns with options.
The business firms should read the reviews and testimonials of email marketing software products before buying them. GetResponse’s plan prices start at $15 depending on the number of subscribers. In addition, the free tail limits the number of subscribers. Another drawback is that the application sends messages to subscribers lately than other software. One can even compare the email marketing software from different sources for getting more ideas.